At the beginning of February, Booze Drinks promoted a series of tasting actions for Caffè Borbone at Intermarché stores across the country, giving consumers the opportunity to discover and enjoy an excellent Italian coffee.
This brand, which recently joined the company, offers coffee capsules compatible with Nespresso and Dolce Gusto machines, as well as soluble drinks adapted to these systems.
The tastings were carried out with the support of specialized promoters, guaranteeing a unique sensory experience for customers. Among the standout locations for this initiative were Portimão, Monchique, Anadia, and Albufeira, where consumers had the chance to experience first-hand the quality and flavor of Caffè Borbone. The feedback was extremely positive, consolidating the brand as a reference in the premium coffee segment.
The event was a real success, demonstrating the public’s acceptance and reinforcing Booze Drinks’ commitment to bringing high-quality products to its customers. Caffè Borbone’s quality conquered everyone who tried it, confirming its position as a distinctive choice in the market.
Given the enthusiasm generated by these actions, we will continue to hold new tastings, bringing this experience to more consumers in different locations.
Stay tuned for upcoming dates and discover the true taste of Italian coffee!